Crafting a Brand & Website for The Exchange Church
Services
Web Design & Development
Print Collateral
Type of client
Non for-profit
Unlmtd Agency embarked on a comprehensive journey to develop a robust brand identity and website for The Exchange Church, a vibrant religious community in Kenmore, Brisbane. The goal was to create a digital presence that reflects the church’s mission, values, and the warmth of its community while ensuring an intuitive and engaging user experience.
The first step was understanding The Exchange Church's core values and vision. Through in-depth consultations with church leaders and members, Unlmtd Agency gained insights into the church's mission to foster community, spiritual growth, and outreach. These insights became the foundation for the brand identity, ensuring it resonated with both existing members and potential newcomers.
The branding process began with the creation of a distinctive logo. The design team focused on developing a symbol that encapsulated the church's welcoming spirit and its connection to the community. The resulting logo, featuring interlocking elements, represented unity, growth, and the idea of individuals coming together in faith. The color palette was carefully chosen to evoke a sense of warmth and inclusivity, using earthy tones and vibrant accents that reflect the natural beauty of Kenmore and the church’s lively atmosphere.
Unlmtd Agency then turned its attention to the website development. The objective was to design a site that was visually appealing, easy to navigate, and rich in content. The homepage featured high-quality images of church activities, a welcoming message from the pastor, and easy access to essential information like service times, location, and contact details. A user-friendly menu guided visitors to sections on church history, community programs, sermons, and upcoming events.
Interactive elements, such as a calendar of events and a blog, were integrated to keep the congregation informed and engaged. The website also included a secure online giving feature, enabling members to contribute to the church's mission conveniently.
The Exchange Church - Brand & Website
Credits:
Lead Designer: Christopher Mckenzie
